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MDF change
High priorityVerified

AWS: mdf (high severity)

Why this matters: Direct increase in available marketing development funds, which has material financial impact on qualifying partners.

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Summary

AWS introduced an additional $25K in MDF for partners qualifying under the Agentic AI category in 2026. This supplements the existing $50K MDF allocation, bringing the potential total to $75K for eligible partners.

What changed

  • Added $25K incremental MDF for Agentic AI category partners in 2026
  • New funding stacks on top of the existing $50K MDF allocation
  • Total potential MDF reaches $75K for qualifying partners
  • Eligibility tied to the Agentic AI partner category

VendorRadar's neutral summary. For the vendor's own wording, follow the source below.

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