Proofpoint: deal reg
Why this matters: Increased quote advantages and deal registration changes directly affect partner margins and competitive pricing at renewal.
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Proofpoint updated its partner program on February 17, 2026, to strengthen deal registration protections and incumbency benefits at renewal. Incumbent partners received increased quote advantages, providing stronger pricing leverage when defending existing accounts.
What changed
- Deal registration protections were enhanced effective February 17, 2026.
- Incumbency protection at renewal was strengthened for registered partners.
- Quote advantages for incumbent partners were increased compared to prior program terms.
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